“On business efficiency: take out the things that are big item expenses and try to pare those down. You’ll streamline your business, you’ll cut your costs and you’ll make yourself more efficient. The money that you save from that, reinvest that money into other areas marketing yourself and amplify your thought leadership instead." Sheryl Brown
In this episode, I spoke with Sheryl (Brown) Hickerson, Founder of Females and Finance about starting a movement for women in financial services. We also discussed Sheryl’s work as an advocate for women. Lastly, we covered how women can be successful in the financial services industry.
Connect with Sheryl (Brown) Hickerson:
LinkedIn: Sheryl (Brown) Hickerson (here)
Website: Females and Finance (here)
Sheryl (Brown) Hickerson is a thirty year veteran of the financial services profession. She is an international speaker on the topics of social and digital marketing strategies for financial services professionals and organizations. In 2018, Sheryl founded Females and Finance, a private networking community of more more than 2,400 women working in financial services and financial technology.
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About The GET READY! with Tony Steuer Podcast: On the GET READY! Podcast, I’ll be catching up with inspiring professionals from a variety of backgrounds and experiences to help bring you innovative strategies to organize your financial life. GET READY! With Tony Steuer will help you be informed and financially prepared today and in the future. We’ll also talk about best practices from both the consumer and industry perspectives.
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